How to write a killer headline - and why it's important

Need to brush up on your headline writing skills? Treat yourself to a 5-minute writing masterclass from leading copywriter and CPD trainer, Rowan Dent.

In this video, Rowan shares her top tips for writing that notoriously tricky thing - a killer headline. Rowan also describes 8 different styles of headline and how they are used to convey different meanings and create impact.

Watch this video to improve your headline writing skills.

Copywriting CPD courses

This video is one of our series of bite-sized CPD sessions, and is based on our popular Copywriting course. Available at introductory and advanced level, this course teaches you how to become a better copywriter and how to write effectively for a variety of audiences and publications.

You can register your interest in future dates for Introduction to Copywriting and Advanced Copywriting Skills and we'll contact you as soon as bookings re-open.

Virtual Summer School

We will re-introduce face to face teaching as soon as we can - in the meantime, keep an eye out for our Virtual Summer School, which will be packed with free webinars, Twitter takeovers and more. Coming 22-26 June 2020.

Follow us on Twitter to find out more.