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Advanced Social Media
Course Information
- Title:
- Advanced Social Media
Further Information
If this course isn't quite what you're looking for, or you have any further questions, the following pages may be of use:
Aim
To give a greater understanding of the role social media plays within the organisations marketing strategy. The course will help participants to develop a cohesive and structured approach to social media and will give participants the key information needed to measure the effectiveness of their social media strategy.
Benefits
This course will cover key aspects for driving your social media strategy further: from creating content and language guidelines, to ensuring that your organisation is using social media to create relationships and to engage with customers and staff alike. The course will also encourage the participants to cross promote across various platforms ensuring the participants are utilising the numerous platforms available in a suitable and effective manner.
Designed for
Anybody looking to learn more about social media and how to develop a strategy in line with marketing objectives. The course would suit anyone who has an understanding and uses social media already.
Courses Include:
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Developing a Social Media Strategy
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Creating language/content guidelines to ensure ‘voice’ is consistent
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Combining social opportunities with traditional marketing communications
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Cross promoting on many platforms
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Being Social not just Doing Social
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Real time customer service engagement
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Creating engaging content that people want to share
Book on two or more Marketing and Online Communication courses and receive a 10% discount.